- Provide detailed information on your products and service. Create a good catalog with an easy-to-use search function. Let people know what you are specialized in.
- When choosing a domain name for your site, go with direct names that are easy to remember.
- Design your site with easy navigation in mind.
- Establish credibility with your business personnel's background, accomplishments and head shots.
- Respectable client list and glowing testimonials can be smart marketing tools.
- Use graphics and Flash sparingly and only go for the highest quality.
That's not so hard to figure out on our own. But this article also gives insight on Search Engine Optimization. As you know, people use Google or Yahoo! Search to find what they want everyday. So making your site show up at the top of the search results can be critical of your business success. Search Engine Optimization techniques given by this article include:
- Select 50 to 100 keywords most relevant to your products, services and target audience and stuff your web pages with as many of them as reasonably possible. Go to Google AdWords to see which keywords are related to each other.
- Also include Zip code, city and region with your keywords.
- Placement on online local business directory can be helpful. Suggestion includes Yahoo! Local, Yelp.com, Craig's List and Insiderpages.
- Attach meta tags that include your top 20 keywords in order of importance.
Occasionally test your site design with tools like Web Trax or Offermatica.com . These tools measure click throughs.
No comments:
Post a Comment